Cutting corners, rampant phone use, speeding and driving through red lights – these are just some of the reasons why driving in Phnom Penh can often feel like a city-wide game of dodgems.
The high death toll on the nation’s roads – combined with several high-profile fatal accidents this year that struck a chord with the public for their pointlessness and avoidability – means the campaign for safer roads is gathering ever-greater momentum in the Kingdom.
Tapping into this zeitgeist is Borey Chum, CEO of Phnom Penh-based technology firm Luma System.