Cambodia’s garment industry is on the hunt for graduates as part of a campaign to see local staff take over senior positions in factories.
With a recently-aired television advertisement, the industry-funded Cambodian Garment Training Institute (CGTI) hoped to convince local talent the sector can offer careers that rise above the factory floor.
Student testimonials spliced with classroom clips tout the benefits of studying subjects like industrial engineering and apparel merchandising and learning skills “in high demand” by employers in the country’s largest industry.