The Tourism Authority of Thailand (TAT) has launched a new marketing campaign with the hope of luring 200,000 visitors from seven growing markets in Asia.
The programme called “Give Me Five” is set to increase shopping among tourists from Cambodia, Laos, Myanmar and Vietnam (CLMV) along with Indonesia, Malaysia and India.
The campaign will target families, women and incentive groups from 19 cities in India, Indonesia, Lao PDR., Vietnam, Myanmar, Malaysia and Cambodia, which are served by TAT’s campaign partner airlines, Thai Airways International and Thai Smile Airways