Upstart fintech company looks to strengthen female entrepreneurship in ASEAN

In early 2020, a fintech startup called Lucy was established with the intention of helping female entrepreneurs who are “overlooked, underestimated and underbanked.”

After launching its services in Singapore on September 15, the team at Lucy plans to expand throughout Southeast Asia. The startup says its focus on using technology to make impactful investments for female business owners can help underserved entrepreneurs expand their operations.

According to Lucy’s CEO Debbie Watkins, the company will focus its client offerings on financial services through a mobile application that helps keep track of important information.

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