Royal Enfield has recently expanded its footprint in the Asia Pacific region with the entry in the Cambodian market
The company will sell bikes in Cambodia which will be produced at the Royal Enfield’s Thailand plant. For the record, it’s first of its kind RE production facility outside India. Apart from Cambodia, Royal Enfield now also has its presence in the Asia Pacific regions like Malaysia, Vietnam, Philippines, South Korea, and Indonesia.
The retro-classic bike maker has introduced bikes such as the Bullet 500, Classic 500, Himalayan, Interceptor 650, and Continental GT 650 in Cambodia. It has appointed TF Motors as the official distributor and inaugurated its first store in Phnom Penh city. Moreover, the store also retails company’s official apparel, riding gear and accessories.