7-Eleven Cambodia set to disrupt country’s convenience store market

7-Eleven Cambodia is finally setting up shop. The renowned brand hopes to open its first branch in Phnom Penh by 2021. The Cambodian franchise will be administered by CP All Public Co. Ltd, the conglomerate that also operates almost 12,000 7-Eleven stores in Thailand. This signals a new turn in the Cambodia convenience store industry.

Cambodia will be the nineteenth country where 7-Eleven will operate and the sixth in Southeast Asia, joining others such as Malaysia, Thailand, Singapore, Vietnam and the Philippines. The brand has over 70,000 stores around the globe.

7-Eleven is not the first major convenience store brand to start in Cambodia. It will face competition from other mini-marts such as Circle K, Kiwi Mart, Aeon MaxValu Express, Smile Mini Mart and more. And yet, 7-Eleven Cambodia has a huge advantage in being a known and trusted global brand. There’s little doubt they will further raise Cambodia’s growing retail industry.

In full: http://investvine.com/7-eleven-cambodia-set-to-disrupt-countrys-convenience-store-market/

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